Backlinks This is the most important part of Article Marketing. I recommend using a free article directory that offers good PR and high quality traffic. Once your article is live you will start to see traffic coming from the article directory. Avoid using automatic spinners, these simply do not work. Any good Article Directory will reject content that is obviously spun.
Traffic Always make sure you put a link to your site with the proper anchor text in every article you submit. It is better to use anchor text, but it is not necessary if you’re going for direct traffic. Of course the person reading your article is looking for information about your topic. Bad content does not give a reader a reason to check out your website. Submit expert articles!
Prestige Having published articles all over the Internet will add to your credibility. When people read your words, they naturally assume you’re an expert on whichever topic you’re covering. Of course, this goes both ways if your article is bad the will associate you with bad grammar and poor content. If the content is un-readable people will assume you have no idea about the subject of the article. You can always hire a professional to write your articles for you. Freelance writes come very cheap these days.
Future In time you will notice that your backlinks and your serps keep going up every month. People can’t help but link to quality, interesting content. You would have a hard time finding a well written article that does not receive traffic and backlinks. However, if your article is unreadable you will gain no backlinks or traffic. I know it is very difficult to rate your own writing ability, ask a friend or family member to proof read your work and give an honest assessment. You could be brilliant but if you don’t write well you’re wasting your time.
Knowledge When you begin writing your article you’re also gaining knowledge on your subject. This knowledge is invaluable for your current and future websites. Seldom do I write an article about a topic and don’t think of a new website to create or an idea to further my web presence.
Help People Articles that solve a problem are extremely popular. Whenever you solve a problem write about it and publish the article. If you have the problem, someone else does as well. Help them fix it and get quality backlinks at the same time?
This list should give you a good start. Just to be clear, the most important part of the process is good content!
